Job Title: Public Relations Officer

Key Roles and Responsibilities

Marketing and Public Relations Activities

  • Coordinate all marketing and Public Relations activities within ASC in order to build and maintain positive relationships with the public as well as sustaining the Company reputation and brand image.
  • Contribute to the development and delivery of communication strategies for events, forums, and exhibitions.
  • Implement Public Relations programs designed to meet the Company objectives as well as to create and maintain favorable public image.
  • Handle all media activities related to the public relations such as preparing and issuing press releases on behalf of the Company.
  • Coordinate special events, such as press conferences, exhibitions, open days, tours, competitions and sponsorships.
  • Coordinate all activities in relation to the posting of online content and news on the Company website (in coordination with the Information Technology function).
  • Use and utilize various electronic communication channels, brochures and other promotional materials to enhance awareness of ASC service offerings.
  • Carry out the required reception arrangements for key guests visiting the Company premises.
  • Write and edit internal and external communications documents such as press/ media releases, editorials, periodic print/online reports, etc. within set agreed timeframes.
  • Execute promotional campaigns, identify media trends, news cycles, and opportunities.
  • Perform any other duties related to the job as assigned by the Direct Manager.
  • Generated reports to evaluate and analayze data from campaigns and events


Reports

  • Coordinate all marketing and Public Relations activities within ASC in order to build and maintain positive relationships with the public as well as sustaining the Company reputation and brand image.  Prepare and submit progress reports that cover MRKT and PR activities for the Direct Manager, as requested.


Job Requirements
Educational Qualification, Professional Certifications and Affiliations

  • Diploma in Marketing/Media/Communication// Business Administration or related field.
  • Bachelor Degree in Marketing/Media/ Business Administration or related field.


Work Experience

  • Minimum of 2 years of experience in the same or related field.


Behavioural Competencies

  • Job Knowledge
  • Communications Skill
  • Problem Solving Ability
  • Organizing and Planning Skills
  • Creativity and writing skills
  • Adobe & Computer Skills
  • Knowledge of social media and web


Language Skills

  • Proficient in English and Arabic


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